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Companies are realizing the necessity of sales automation, and for good reason.
According to Nucleus Research’s 2013 CRM Benchmark Report, 87% of the companies surveyed reported benefits from sales force automation with faster deployment time for cloud applications.
Some additional benefits of sales automation include increased profits, reduced administration overhead, marketing productivity and increase sales and marketing alignment.
As sales decision-makers look to understand the impactful cycle and combination of social,mobile, and the cloud, industry analysts predict a few changes in 2013. See presentation below for more details and download Nucleus Research’s 2013 CRM Benchmark Report.
This new benchmark report by Nucleus Research provides you the data you need to build the business case for a CRM deployment, including a benefits framework with average data and guidelines for estimating benefits of sales force automation, marketing automation, and customer service automation.
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